Category

Graphic Design

Objective

This project focused on rebranding a fictional food service company, Vida Meals, to expand its business and create a fresh visual identity. The aim was to develop a logo that reflects Vida Meals’ mission to deliver nutritious meals while appealing to a wider audience.

Design Approach

I incorporated organic shapes and vibrant colors to evoke freshness and quality, aligning with Vida Meals’ brand values.

Tools Used

• Illustrator – Layout and design creation
• Photoshop – Image optimization